{"id":138,"date":"2013-09-24T17:15:20","date_gmt":"2013-09-24T17:15:20","guid":{"rendered":"https:\/\/legalmarketing.lawyer.com\/?p=138"},"modified":"2013-09-24T17:42:54","modified_gmt":"2013-09-24T17:42:54","slug":"website-best-practices-for-lawyers","status":"publish","type":"post","link":"https:\/\/legalmarketing.lawyer.com\/?p=138","title":{"rendered":"Website Best Practices for Lawyers"},"content":{"rendered":"<div style=\"width: 202px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.lawyer.com\/for-lawyers\/premium-lawyer-profile.php\"><img loading=\"lazy\" decoding=\"async\" class=\"     \" title=\"&quot;US Supreme Court&quot; by flickr user dbking licensed under Creative Commons\" alt=\"&quot;US Supreme Court&quot; by flickr user dbking licensed under Creative Commons\" src=\"http:\/\/blog.lawyer.com\/wp-content\/uploads\/2012\/10\/37621686_0dcd0e12e5.jpg\" width=\"192\" height=\"196\" \/><\/a><p class=\"wp-caption-text\">Optimize your website with Lawyer.com<\/p><\/div>\n<p>Websites are the foundation of a digital footprint.<b>\u00a0<\/b>Each new marketing venture one pursues in the future will be designed to drive visitors to their website. All information regarding one\u2019s practice should be listed here. The quality and quantity of the content will determine conversion rate.\u00a0In 2011, 76% of all potential Legal Clients used online resources at some point during their lawyer selection process. With a reported 640 Million active websites on the Internet, how will you be found? <a title=\"Lawyer.com\" href=\"http:\/\/www.lawyer.com\" target=\"_blank\">Lawyer.com<\/a> has you covered!<!--more Read more--><\/p>\n<p>Content on your site is a vital part. Pages such as Terms of Use, Privacy Policy, Contact Us, etc. need to be listed when creating a <a title=\"Lawyer.com LawSite Express\" href=\"http:\/\/www.lawyer.com\/for-lawyers\/lawsite-express.php\" target=\"_blank\">professionally designed homepage<\/a>. Though they offer little helpful information for potential clients and are often ignored, they are required for legal purposes.\u00a0In regards to marketing content<b> \u2013<\/b>\u00a0distinguish yourself; Write a professional biography, provide information of past experience\/cases, and even include details of how time is spent away from the office. People prefer to buy from people, not faceless companies, so also include a professional headshot.<\/p>\n<p>Your homepage is your first impression; think of it as your store window. Keep important, eye-catching information that you would like to highlight above the fold. Provide useful links to visitors to inform them and emit preparedness. The homepage should have a phone number that is easy to find, its own Contact Us form, and several relevant photos. It&#8217;s important to make sure your site loads quickly as well. An aesthetically pleasing site will not be valuable unless it works properly. Business can be lost by poor performance, so be sure to check that it loads quickly and smoothly. Any homepage that loads in under 5 seconds would receive an A grade from us.\u00a0As your legal marketing consultants, Lawyer.com does provide highly optimized websites to our <a title=\"Lawyer.com Premium Profile\" href=\"http:\/\/www.lawyer.com\/for-lawyers\/premium-lawyer-profile.php\" target=\"_blank\">Premium Members<\/a>. Let us know if you&#8217;d like some more help!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Websites are the foundation of a digital footprint.\u00a0Each new marketing venture one pursues in the future will be designed to drive visitors to their website. All information regarding one\u2019s practice should be listed here. The quality and quantity of the &hellip; <a href=\"https:\/\/legalmarketing.lawyer.com\/?p=138\">Read More <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_s2mail":"yes","footnotes":""},"categories":[1],"tags":[],"class_list":["post-138","post","type-post","status-publish","format-standard","hentry","category-socialmedia"],"_links":{"self":[{"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=\/wp\/v2\/posts\/138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=138"}],"version-history":[{"count":13,"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=\/wp\/v2\/posts\/138\/revisions"}],"predecessor-version":[{"id":151,"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=\/wp\/v2\/posts\/138\/revisions\/151"}],"wp:attachment":[{"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/legalmarketing.lawyer.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}